Leveraging Diversity to Boost Innovation | BCG

Starling Team

BCG shares this study on the strong connection between firms with diverse leadership teams and their ability to innovate. “People with different backgrounds and experiences often see the same problems in different ways and come up with different solutions, increasing the odds that one of those solutions will be a hit.”

The study demonstrates that merely having leadership teams that feature differences in national origin, industry background, gender, and career path was sufficient to produce outsized gains in revenue generated from innovation. Importantly, the authors point out that merely having a diverse team is only a partial solution. A critical factor for maximizing the value of diversity is that the firm must also foster an ‘inclusive foundation’. It’s not enough to put a diverse team together – there must also be mechanisms for forcing them to work effectively together.

Due to the structure of the study, the ability to directly measure inclusion was limited. The authors were forced instead to use indirect measures such as the presence of fair employment practices and a strategic emphasis on diversity by the CEO. Yet even these indirect measures showed that inclusion is a critical cultural norm that must be present in order to maximize the value of diversity.

Starling directly measures and maps the relational dynamics of employees within the firm generating a real-time view of inclusion at a granular level. Combined with data on employee backgrounds, Starling provides management teams with a dynamic tool for fostering goals for both diversity and inclusion.

Read the article: How Diverse Leadership Teams Boost Innovation

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HR Technology in 2018 is AI enabled

Starling Team

Josh Bersin, a thought leader in the world of human capital management, describes the proliferation of AI-enabled technology in that space. With the explosion of AI development tools, incorporating Artificial Intelligence into applications has become commonplace. As Mr. Bersin points out, buyers need to understanding how AI is actually being used and how data is collected and used.

One of Starling’s advantages is that we rely on a very safe and simple data set, e-comms metadata, that is relatively easy to access and deploy.

Read the full article: HR Technology for 2018: More Intelligent than Ever

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Hooman Radfar, entrepreneur and Starling advisor shares advice for founders

Starling Team

Hooman Radfar, successful serial entrepreneur, investor, and long-time friend to the founding team at Starling, shares his advice for entrepreneurs in this excellent profile on Forbes.com. Hooman founded AddThis, the company behind the sharing widgets on most web sites on the Internet.

Having someone of Hooman’s caliber as a friend and close advisor has been a helped to drive much of our success to date. It’s great to see his wisdom shared with a broader audience.

Read the full article: Forbes.com

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2018 Edelman Trust Barometer Reveals Record-Breaking Drop in Trust in the U.S.

Starling Team

Edelman has just released the results of its annual Trust Barometer and the results show that trust in the U.S. has suffered the largest-ever-recorded drop in the survey’s history among the general population. This continues a multi-year trend which has accelerated even absent an external shock like the Fukushima nuclear disaster and despite a strong economy. A loss of faith in government had the biggest impact but declines were felt across the board including the media, business, and NGOs.

Interestingly, as faith in institutions have declined across the board, trust in one’s own company remains relatively strong. In fact, CEO credibility, after falling steadily for years, has experienced a sharp rise to 44 percent. Nearly two-thirds of respondents say they want CEOs to take the lead on policy change instead of waiting for government, which now ranks significantly below business in trust in 20 markets.

For company leaders, this means that employees and other stakeholders will be paying close attention to their leaders. In fact, 69 percent of respondents say that building trust should be the CEO’s number one priority – even higher than producing high-quality products and services (68 percent) or generating profits (60 percent).

Building trust starts internally with employees. Starling’s Augmented Management platform provides the metrics and management tools that executives can use to measure and manage Trust in their organizations.

Read the full press release: 2018 Edelman Trust Barometer Released

Read the report: 2018 Edelman Trust Barometer

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Why you need a Chief Behavioral Officer

Starling Team

An excellent article from the Observer on the importance of experimentation in organizations and the role of the Chief Behavioral Officer in driving that. Among others, the authors cite Walmart as one of the few leading large companies to have invested in behavioral science. No surprise to us at Starling as Jason Hreha, one of our advisors, leads that initiative for Walmart.

Applied behavioral science is a largely untapped field that can help business leaders better understand and influence their employees and customers. Numerous case studies have shown that businesses benefit massively from better understanding human behavior as a fundamental consideration of employee productivity and happiness, customer engagement, and product and business model innovation. In an economy of rapid disruption and technological innovation, companies can’t afford not to pay close attention to human motivation and behavior. Behavior-based trends are transforming entire industries.

Read the article: Why You Need a Chief Behavioral Officer

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